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Matsu AK Cut Face 5 Matsu AK Cut Face 5
Code: MAKCF5
Price: $16.95
Quantity in Basket: none

Matsu Fish Head Bullet 6 Matsu Fish Head Bullet 6
Code: MFHB6
Price: $25.95
Quantity in Basket: none

Matsu Fish Head Cut Face 6 Matsu Fish Head Cut Face 6
Code: MFHCF6
Price: $25.95
Quantity in Basket: none

Matsu Japan Pearl Head Matsu Japan Pearl Head
Code: MJPH4S
Price: $10.95
Quantity in Basket: none

Matsu AK Bullet 5 Matsu AK Bullet 5
Code: MAKB5
Price: $16.95
Quantity in Basket: none

Matsu AK Bullet 6 Matsu AK Bullet 6
Code: MAKB6
Price: $19.95
Quantity in Basket: none

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* Free USPS Priority Mail on U.S.A. orders $175 or greater (50 States, Territories, APO)!

* Discounted domestic and global shipping!

* MARK WHITE ceramic casting lures SPRING CLEANING SALE * Get them while you can limited quantity!

Check out some of our best new products here! From lures to books and other accessories.

It's the time of year for GIVING!! Our FREE mystery HFL gift with every purchase is back!

happy 13th HAPPY 15th!! MAHALO FOR ALL YOUR SUPPORT, Gary and Stella.

hfl usa productsHUGE selection of USA MADE lures!


Coming soon: Read about some memorable fishing experiences from some of our sailing community.

Check out our photo album to see how the lures are working for folks around the world.

customer testimonials"Service was excellent even after the sale!" Hector Y

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Mahalo to our loyal customers! "Mahi" members receive a 5% discount!

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