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aloha & welcome to Hawaii Fishing Lures, your home for the finest handmade lures since 1999! From big game trolling & casting to sailboat fishing & ultra-light. Our Hawaii USA lures are tested & proven worldwide!

featured products
vt lures
VT Teaser / Lures
saberer 150 g
Saberer 150 G Jig New!
magilla gorilla
Magilla Gorilla
koa and bone fish hook
Koa & Bone Fish Hook
sd fish flags
SD Fish Flags Hot!
power pro
Power Pro Spectra
handline fishing rig
Handline Fishing Rig
gyotaku by naoki
Gyotaku By Naoki
yamashita skirts
Yamashita Skirts
mw ceramic
MW Ceramic New!
aftco gloves
Aftco Gloves
matsu lures
Matsu Lures Hot!

hawaii's offshore huntersMay Fishing Book: Kona Fishing Chronicles Vol 7/8 (2007) ($15.95) Keep up with the latest fishing stories from Kona. In addition to enjoying the well told stories, get real advice from some of Hawaii's best boat captains and crews. The photo gallery is simply amazing.View all books.

lure rigging materialsLURE RIGGING MATERIALS: Rig Your Own Trolling Lures! Rigging tools, leader materials, line saver, Yamashita skirts, bait floss, sleeves, stainless trolling hooks, wing material, and more!

custom luresCUSTOM LURES: Don't See Your Favorite Color? We often get requests to make a lure in a custom color. In fact we can usually customize: colors, eyes, inserts, jetting, lead, sizes, styles, and more!

garage sale luresGARAGE SALE LURES: Great Deals On Closeouts / Sales! We got some great stuff @ our HFL Hale Garage Sale! Come back often so you can take advantage of some unreal deals.

hfl gift certificate HFL GIFT CERTIFICATES: Try One Of Our HFL Gift Certificates! For fast, no hassle gift giving, sent instantly by email! Also: Take advantage of our FREE gift wrapping on all items in our HFL Giftstore!

jim rizzuto lure report A special look at Hawaii Offhsore Fishing by Jim Rizzuto Find out what's going on in the blue marlin capital of the world, right here!

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photo album Check out our HFL photo album! Feel free to keep in touch and send us your favorite fishing "tails" and pictures of our lures in action!

quality rigging components Quality rigging components!


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Check out our selection of Casting Lures. Everything from Japan ultralight finese lures to Hawaii made big game surf casting lures!

What's NEW! at HFL?? Check here!

Need help ordering? Custom orders / Phone orders; Please call us toll free: 8 AM - 8 PM.
1-800-571-6339

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